How They Did It (Profiles of New Orleans Entrepreneurs)

How They Did It: Profiles of New Orleans Entrepreneurs is a book that features the stories of more than 70 entrepreneurs from the New Orleans area, both past and present. The book was published in 2009 by the Idea Village, a local nonprofit that promotes entrepreneurship. Sally Forman is the author, and Margaret Beer is the photographer. The book aims to raise awareness of the city's entrepreneurial momentum.